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If you want to lose weight...

You've probably been told you need to follow a list of rigid diet "rules" and willpower your way through them.

And that's a dangerous path.

Your success with weight loss will only happen if you stop dieting ALL the damn time.

The moment has come to lose weight without endless restriction, with a Coach and custom plan.

Rhiannon made drastic physical changes in just 6 weeks.

Dani ditched yo-yo dieting and lost over 90 lbs.

Has dieting left you feeling guilty and in restriction hell?You can end the yo-yo cycle.

Here's what most diet companies won't tell you

Screw the list of "good" and "bad" foods
You can eat whatever foods YOU want. We're not here to tell you gluten is evil or bread is off limits. We WILL create your custom nutrition plan with the exact protein, carbs and fat you need to lose weight. You choose how to meet your macros. When you're not in constant guilt for eating something "off" the plan, you'll CHOOSE to reach for nourishing foods because you WANT to.
Stop dieting all the damn time
Your body needs breaks. Most diets set you up to fail with unrealistic restriction and long timelines. We guide you through short diet cycles so you lose weight, knowing you'll be back to eating higher calories in just a short time. Now you never need a "Last Supper" and week long binge before you start "perfect" again. 
Dieting alone is freaking hard
You can't willpower your way through it. That's why having a Coach is key. They check in with you 2 times a week and help you through the process. They'll push you when you need it, empower you with tools for long-term success and be the person by your side through it all.
Picture yourself losing weight, in a world where...
  • YOU DO SHORT DIET CYCLES: Dieting for a long period of time kills your metabolism and trying to be perfect drains your motivation. With Eat To Perform, you'll diet in short cycles guided by your Coach. The goal is to get in, and get out, so you can {shock!} spend your life NOT dieting.
  • YOUR PLAN IS SCIENCED BASED:  Eat To Perform diet stages are developed based off the scientific timing your body is meant to diet. Wicked smart PhD's helped us develop the optimal timing and the missing piece from most diets -- recovery. You'll spend time RECOVERING after a diet cycle, so your body and metabolism won't shut down (and you never have to starve on 1,000 calories again).
  • YOU HAVE A PERSONAL COACH: Your personal Coach is yours to message any time, any day. Every Coach is certified and has done the Eat To Perform method themselves, so they'll help you through the mindset shift. NOT dieting all the time can feel scary, but it's your path to long-term success and your Coach will help you get there.
If you choose to go all-in and ditch yo-yo dieting, all this is possible and more.
Member Packages

Choose your BONUS to get started

Bonus 1: Free Trial
FREE TRIAL
Start Free for 14 days, then $99.95 every 6 Weeks
  • 6 Weeks Online Coaching
  • Free Meal Plan Templates ($50 Included Free)
*Free Trial available for first time members only
Bonus 2: Free Custom Meal Plan + Free Workouts
BEST VALUE - $229.90 FREE!
$
99.95
Start with 6 Weeks and get a FREE Custom Meal Plan + FREE Workouts,
 then $99.95 every 6 Weeks
  • 6 Weeks Online Coaching
  • Free Meal Plan Templates ($50 Included Free)
  • Free Custom Meal Plan ($79.95 Included Free)
  • Fat Loss Workout Program by Coach Stephanie ($99.95 Included Free)
A sneak peek inside the Custom Meal Plan

Having a Custom Meal plan is a game-changer. It's handwritten by our Meal Planning team with the foods you tell us you love. Each meal is developed for your custom  macros and all the guesswork is gone.

  • Custom Meals: You'll fill out a quick questionnaire, telling us what you tell us you love and DON'T love, any diet preferences or allergies. Then, we'll build your meal plan for your goals and custom macros.
  • Simple Recipes: Recipes are quick and easy and don't require hours in the kitchen — plus they're delicious. Say goodbye to bland "diet" food.
  • Easy Meal Planning: Choose from a variety of meals without spending hours combing through cookbooks or recipes. You know each meal is designed for YOUR custom macros and Fat Loss Cycle so you can quickly plan your day and fast track your success.

“The meal plan was crucial for me early on because I had no idea what to eat. It allowed me to get kickstarted with foods I already eat.” -Abby

Ditching endless restriction gets you results like this

Sheree lost 97 lbs with the Eat To Perform method

"I've tried many diets over the years and seen my weight fluctuate up and down multiple times as a result. From eating 1000 calories a day to keto. 

I'm a logical person, who thrives on the use of information and data to drive decision-making. I'm also someone who loves food.

ETP lets me have both... in abundance!

Never have I stuck with something so long. Why? Because it works for me. 

It's more than just weight loss. It's increased energy, focus, strength and endurance.

I'm in the best shape of my life. Thanks to ETP - my coaches and the community included!"

Dana ate 2400 calories and got the abs she dreamed of

"5 months in and I couldn’t be happier with the progress!! Not only have I made the changes that you see in the pictures, but I’ve also made HUGE improvements in the gym!! And even better than that....I have learned so much and completely changed my mindset about food!

Performance/Recomposition is AWESOME!!!

Of course none of this would be possible if not for my amazing support system: my coach Jillian H, my boyfriend Mikky C, and my best friend Tonya W! I could write a whole paragraph about each of them, but they already know how much they mean to me!!

If I had to offer some advice to others, it would be to trust and listen to your coach! Don’t be afraid to eat food!! And the scale doesn’t have to rule your life!"
Everything you need to lose weight and keep it off is packed into our membership

Your Personal Coach

Your  Custom Plan + Workouts

A Supportive Community

Here's what happens with the Eat To Perform method

"That’s a wrap” for FL2!!🎉 My youngest kiddo (pictured) introduced me to ETP about 4 years ago. 

I had success doing it ‘on my own’; with my son helping me with macros. After some major life changes / stressors I gained the weight back. I have often lost weight, but then I am at a loss for keeping it off.

With the assist of ETP coaches I have learned the importance of so many factors to weight loss! I could go on, and on. NOW, is when I feel I need my coach more than ever to have success with keeping the weight off. 

 At 60 I want this to be the last time for a major weight drop. I made the commitment to lifetime because I believe in the ETP process. My beginning date was July 3rd. I did 8 weeks of FL1, about 6 weeks of AP, then into FL2 for 8 weeks. Down 37.2, and feeling very healthy. 

Thank You Maria for being a supportive, and knowledgeable coach!! You have taught me how to make adjustments for special occasions, enjoy them, and not fall down into the rabbit hole." - Irene

Coach Stephanie lost 12 lbs and is back to eating 2300 calories a day

"12lb down was WAY more than I expected. Some would say, well of course you did well, you're a Coach.....WRONG! 

I had many "failed" attempts at fat loss in the past but with each of those attempt I learned something along the way. There is NO secret to how I did things....my day to day actions followed my goals outlined with my Coach, hitting my greens 99.99% of the time [in the Eat To Perform app] and working out. I walked daily and strength trained 3x a week with Gains Train [*free when you sign up with Bonus 2].

I tell my clients all the time "You are in more control than you think"....are your day to day actions and decisions getting you closer to your goals or farther away?

Staying positive and not letting the scale get you down is a good start and making sure you keep good communication with your coach will also help so they can guide you better. I know I couldn't have done this without my coach Paul Nobles."
Member Packages

Choose your BONUS to get started

Bonus 1: Free Trial
FREE TRIAL
Start Free for 14 days, then $99.95 every 6 weeks
  • 6 Weeks Online Coaching
  • Free Meal Plan Templates ($50 Included Free)
*Free Trial available for first time members only
Bonus 2: Free Custom Meal Plan + Free Workouts
BEST VALUE - $229.90 FREE!
$
99.95
Start with 6 Weeks and get a FREE Custom Meal Plan + FREE Workouts,
 then $99.95 every 6 Weeks
  • 6 Weeks Online Coaching
  • Free Meal Plan Templates ($50 Included Free)
  • Free Custom Meal Plan ($79.95 Included Free)
  • Free Fat Loss Workout Program by Coach Stephanie ($99.95 Included Free)
Meet Paul,
Founder, CEO
I used to be obese. A decade of boom and bust dieting got me there. Finally, I said to myself “I am too smart to be this unhealthy.” 

I realized there had to be a more strategic way of dieting. And here’s the secret I figured out: Short, focused periods of fat loss are the key to losing weight. You need to diet aggressive, but within a short period of time.

I lost 93 lbs through this method.

I went on to hire really smart PhDs to test and refine my plan. And now six years and 250,000 people later, Eat To Perform is helping people lose weight AND keep it off.

Imagine waking up, feeling in control, following an eating plan you can actually stick to, having NO guilt and losing weight.

Our members have done it. Now it’s your turn. Get ready to start losing weight with the proven methods our members use.

What happens after I order?
    After you check out, you’ll be sent to a page with instructions on how to get started. Just in case you need to reference this information again, you’ll get an email with these same instructions. Your Bonuses will be delivered in this same email. Please note the following: 

    Bonus 1: Your membership subscription charge will recur every 6 weeks after your free trial. You may cancel at any time but the bundle price is non-refundable.  

    Bonus 2: Your membership subscription charge will recur every 6 weeks. You may cancel at any time but the bundle price is non-refundable.    
    There is NO penalty to cancel. There are NO contracts.
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